Tips for novice eCommerce designers and developers for an efficient eCommerce development
Ecommerce development has emerged as one of the profitable and money making business model. It is quite evident that buying and selling online is a huge business opportunity. Almost every potential investor would be willing to contribute in an online business due to huge profits and a potential for business growth. ECommerce development has opened doors to a large community of talented designers and developers to come up with outstanding websites offering user friendly front end navigation and easily manageable back end admin. If you have potential and a passion to become a finest ecommerce website developer, there are few things must know without ignoring. When it comes to ecommerce development, it is must that you should focus on how to create an attractive and efficient store aligning perfectly to the business requirements. The industry of eCommerce and Website development is not more about hard selling but it’s more about proving the capability to deliver services efficiently, professionally and with good quality coding. It is also necessary that you should give second priority to money involved in development process and concentrate how you can deliver best of the best result to your clients. A good reputation and recommendation will automatically generate good financial returns. On the other hands few silly mistakes can cost you a lot and we want to discuss.
Well, let’s look at the points that need to be considered which will help you to build lucrative eCommerce sites:
1. Store Logo and design should be impressive
A potential visitor to your website would only spend few seconds and those few initial seconds are so important to attract visitor and keep them on your site. To do this a website must have the best possible simple and creative design, appealing logo as these are the first few things visitors would spot. Front end visual creativity plays a decisive role in grabbing visitor’s attention, retaining them to spend more time on the website and ultimately these results in more conversions and sales. As an efficient designer you should also acquire knowledge of essential tools being used for designing theme which can substantially cut the overall development time. The designs must be business focused, products and services oriented and taking into consideration the behavior of users. An eCommerce website design must be creatively attractive at the same time it should be technically easy less time consuming to develop. So consider the technical parameters too while designing a website.
2. Think like shoppers
Thinking like shoppers while developing ecommerce store will definitely deliver good result. An ideal situation would be to understand the mindset and flow of shopper’s behavior. Just think what are the steps and things your potential customer would like to see and what information they are looking for. If you tick positive maximum points in favor of customer behavior your website design and functionality is a winner and without a doubt it will help in generating more business. The rule of the thumb is the simpler and easy it is for customer’s better are the chances of conversion.
3. Simple, Clean and User friendly website is a winner
Keeping things simple and easy definitely helps in more conversion. Nice and clean website developed which is fast and helps customers in quickly searching product and information they are looking for will perform better overall. The best examples of simple and easy eCommerce websites are some big players like Amazon and eBay. They are dominating super powers of eCommerce businesses around the world but the simplicity in their design and their easy functionality is what people like. The process of easily accessing products, making sales, secure payments etc. helps in building customer trust. Once this happens it makes life easy to generate revenue.
4. Site speed
Speed matters a lot in ecommerce industry. As mentioned above you only have few seconds to engage your customers and a slow loading website can be devastating for online business. Shared hosting, high resolution images, unnecessary functionality extensions and an improper site structure are most of the time responsible for slow response of website. Even search engines like Google give more credit to fast loading website. So do everything technically possible ensuring that your website speed is up to the mark.
Conclusion
These are the few things only but still there is lot to do more in order to build a successful ecommerce store and proper analyzing of ecommerce market also necessary before you start off.
As a developer or designer, you should always focus on how you can build an effective store which will not only pull a high traffic but also convert them.
Well, let’s look at the points that need to be considered which will help you to build lucrative eCommerce sites:
1. Store Logo and design should be impressive
A potential visitor to your website would only spend few seconds and those few initial seconds are so important to attract visitor and keep them on your site. To do this a website must have the best possible simple and creative design, appealing logo as these are the first few things visitors would spot. Front end visual creativity plays a decisive role in grabbing visitor’s attention, retaining them to spend more time on the website and ultimately these results in more conversions and sales. As an efficient designer you should also acquire knowledge of essential tools being used for designing theme which can substantially cut the overall development time. The designs must be business focused, products and services oriented and taking into consideration the behavior of users. An eCommerce website design must be creatively attractive at the same time it should be technically easy less time consuming to develop. So consider the technical parameters too while designing a website.
2. Think like shoppers
Thinking like shoppers while developing ecommerce store will definitely deliver good result. An ideal situation would be to understand the mindset and flow of shopper’s behavior. Just think what are the steps and things your potential customer would like to see and what information they are looking for. If you tick positive maximum points in favor of customer behavior your website design and functionality is a winner and without a doubt it will help in generating more business. The rule of the thumb is the simpler and easy it is for customer’s better are the chances of conversion.
3. Simple, Clean and User friendly website is a winner
Keeping things simple and easy definitely helps in more conversion. Nice and clean website developed which is fast and helps customers in quickly searching product and information they are looking for will perform better overall. The best examples of simple and easy eCommerce websites are some big players like Amazon and eBay. They are dominating super powers of eCommerce businesses around the world but the simplicity in their design and their easy functionality is what people like. The process of easily accessing products, making sales, secure payments etc. helps in building customer trust. Once this happens it makes life easy to generate revenue.
4. Site speed
Speed matters a lot in ecommerce industry. As mentioned above you only have few seconds to engage your customers and a slow loading website can be devastating for online business. Shared hosting, high resolution images, unnecessary functionality extensions and an improper site structure are most of the time responsible for slow response of website. Even search engines like Google give more credit to fast loading website. So do everything technically possible ensuring that your website speed is up to the mark.
Conclusion
These are the few things only but still there is lot to do more in order to build a successful ecommerce store and proper analyzing of ecommerce market also necessary before you start off.
As a developer or designer, you should always focus on how you can build an effective store which will not only pull a high traffic but also convert them.
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